Singapore’s Rasel Catering elevates halal offering for events.
Rasel Catering Singapore has expanded its catering capabilities with the launch of ‘Simply Buffet’, the halal catering company’s new service tier.
The new offering was launched in response to changing client needs and ‘provides an alternative for customers who prioritise price without compromising the quality of the food’.
Alan Tan, co-founder and managing director of Rasel Catering Singapore, says: “Simply Buffet was created to complete our spectrum of solutions for our customers. Depending on our guest’s occasion, we have extended the menu to include another joyful feature to meet our customers’ more specific needs.”
He adds: “We observe the worldly palates of today’s customers and the need for up-scale halal food. Service today means augmenting not only the taste of a dish and look of a buffet, but also sharing our expertise to add value throughout the entire service experience.”
To celebrate the launch of Simply Buffet, Rasel recently held a showcase for 500 customers at Gardens by the Bay’s Flower Field Hall. The group served local favourites with a contemporary spin to present a culinary journey through Singapore’s culinary heritage.
The humble beancurd dessert, for example, was crafted using one of the latest culinary techniques known as “spherification”, a process that employs sodium alginate and either calcium chloride or calcium gluconate lactate to shape liquid into gelatinous spheres that resemble roe.
“Halal food isn’t just mee siam or mee rebus (variations of boiled noodles popular in Indonesia and Malaysia),” executive chef, Boey Min Hwa, says.
“Our global influence and rich local culture have provided a wide variety of ingredients and culinary methods that can inject fresh vigour into Rasel’s halal repertoire and turn myriad flavours into artful creations.”
Leveraging digital technology, Rasel also introduced the iBox as a queue-cutting solution at events. Here, delegates can order food via their mobile phone and then retrieve their meal with a code from an allotted iBox.