150 event organisers, PCOs, corporate buyers, partners, team members and management had the opportunity to learn about the latest trends and technologies used to engage the senses at Staging Connections’ second masterclass earlier this month.
Held at Hilton Brisbane, the masterclass demonstrated the importance of engaging all five senses – touch, taste, smell, sight and hearing, plus demonstrating Staging Connections’ latest products and technology to achieve this. The presentations showed the event planners attending how powerful it is to engage all senses and the many different ways this can be achieved to make events more memorable and messaging more effective.
The technologies and production examples presented included 2D and 3D projection mapping, virtual reality, social media engagement, innovative set designs, rendering technology and video fly-throughs, multimedia and animation, touch screens, interactive presentation technology, gesture control, mobile apps, webcasting, bespoke styling, illuminated event backdrop and Staging Connections’ new scenic panel product.
A stage set was created to deliver a visual feast. A combination of seven custom hexagon panels with two extra large side screens were used to form one interconnected projection canvas. Custom-designed multimedia content, visually representing the five senses theme and designed by Staging Connections’ in-house motion graphics designer, played back using the latest Dataton Watchout V6 media server and Barco Multiscreen Switch gear, feeding Panasonic 10K Full HD Projectors, and delivering seamless vision across all nine surfaces.
The ballroom was transformed using decorative fleur panels, lit up with new battery LED lights, to create a unique textural room divider. Intelligent lighting highlighted key areas and created dramatic atmosphere, including lighting awash on black drapes, moving lights ballyhoo during lucky prize draws, and fusion bars with Staging Connections new scenic panels. Full control of the lighting atmosphere was achieved through the use of a GrandMA2 Lighting Console driving multiple LED lighting fixtures and interfacing with Hilton’s architectural roof LED system.
Sound was a key component of the multimedia content, to ensure the sense of hearing was tantalised. Audio was delivered via a Yamaha QL1 Audio desk driving a Meyer Sound System custom designed for the Hilton. Instead of traditional hand-held microphones for the Q&A session, speaker lapels, Staging Connections new SpeakUp! Microphones and Event Poll were used.
The styling and design team presented a beautiful Tuscan-style vineyard, using a cellar door design illuminated 3D Event Backdrop, complete with wine barrel cocktail tables lit with lanterns and draped in ivy. The extra long central table was beautifully themed with Italian linen, log-based candelabras, twisted willow, lanterns, and real grapes. More faux grapes and foliage cascaded down from a vine suspended above the table to ensure the theme was all-encompassing.
Tim Chapman, General Manager, Digital - Staging Connections, on showcasing the latest technologies and digital innovations in event production, said: “The masterclass showcased everything that is hot and new from Staging Connections and our parent company Freeman. It is a great way to engage with top event professionals and demonstrate how these products and technologies, like the gesture control and the latest examples of projection mapping could be integrated into their future events. Everyone seemed to love our new Scenic Panels product too."
On the success of the event and the opportunity to work with the exclusive guest list, Chris Partridge, General Manager, Hilton Brisbane commented: “Working with Staging Connections is always easy; the team are seasoned professionals who know how to deliver above and beyond expectation. Being able to showcase our newly renovated function rooms to an exclusive group of event organisers was a great opportunity.”
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